Written By : Molleigh Mae
As I’m sure you’ve heard, Daily Drills is THE brand. They aren’t just continuing to kill the game with their production, their greatest attribute is their marketing campaigns. The brains behind it all, the whole team. There is a reason they are getting the traction they deserve and the reason is- they aren’t just creating a brand, they are creating a lifestyle. With each of their shoots, they paint a picture, they create such a strong theme, you’d wish the Amalfi trip came with the bikini when hitting Checkout. The greater feeling of wearing Daily Drills, you build community. You see someone styling Daily Drills and instantly- friends! Sharing a bond over a brand! How cute! Most importantly, the support when you get the drop day anxiety and need to be brought back to reality.
Ok- but in all seriousness, Daily Drills’ growth is centered around the consumers becoming “community”. Yes- their designs are fabulous… But what really singles out their sweat set from any others? Girls love seeing other girls doing something. They love to follow along the behind the scenes of shoots, in office day-to-days and team travels. Ralph and Ken are creatures of habit. From the start, they plan each drop, hint at sneak peeks, and create excitement leading up to the collection. They share line sheets, a story q&a, an IG live, and we just want to be a part of it all!
If you’ve yet to purchase from DD, take it from me as a follower from 2020, you will wear literal holes through your pieces. I wear an exclamation point daily- seriously. Their sweats are the most comfortable and the boxer shorts, just obsessed. Along with the lounge, I am so excited to see their team branch off into new production categories continuously, the active, silk, and now dresses too? We are too lucky.
That being said: For Christmas, I wear a size Daily Drills.
Use this link for 20% off your first purchase of $150+ at Daily Drills, you’ll be obsessed !!!